We are in a world drowning in digital noise, consumerism, and “solutions” that often feel disconnected from true human needs. This will only accelerate in a world where Artificial Intelligence because more intertwined in our everyday life.

Because of this, we must immediately reframe our responsibility as creators to society. We must move from “human centred” to “humanity centred” and provide balance to forces, people, and companies that "move fast and break things."

We should not just focus on designing products that simply work, but experiences that elevate and honour humanity. Through design, we acknowledge that every decision we make ripples outward, subtly shaping not just individual experiences but the broader cultural fabric we all inhabit. This is not a new idea.

True human-honoring design asks difficult questions: Does this solution preserve human agency and dignity? Does it bring people together or drive them apart? Will it truly contribute to a culture of empathy, understanding, and growth, or will it amplify division and superficiality?

The most meaningful work happens when we move beyond solving immediate business problems to considering our role as contextual cultural architects. We’re not just building products, artefacts, plates, systems, experiences, interiors, etc; we’re building human interaction, communication, connection, work processes, and even how people view themselves in context to the world.

When design (and for that matter, PM, Dev, etc) honours all humanity, it is a form of cultural stewardship—a commitment to leaving the world more thoughtful, more inclusive, and more equitable than we found it when we entered.

To act against this, is to act against yourself, your family, and humanity.