Personal Mission
Make it poetic.
Create meaningful work that expresses deep care and thoughtful consideration of people, leaving them with the feeling of being deeply understood.
About Me
I am the Global Head of Design for Accountants at QuickBooks. My primary responsibility in this role is to oversee the complete range of accountant experiences and leverage design to generate business results. The teams spans both the US and the UK.
In addition to this, I am in charge of the Global Indirect Tax experiences at QuickBooks, an immensely complex area crucial for many of our users.
My career has also included leading the product design and the marketing and brand design teams in the UK and France, where I collaborated closely with marketing and sales leaders, focusing on enhancing brand recognition and refining the customer journey from consideration and into the product.
Before QuickBooks, I was part of Ogilvy’s Bottle Rocket Studios, where I led multidisciplinary teams comprising designers and engineers. In this capacity, I served as a strategist/design/product manager for prominent clients like Coca-Cola and Showtime Networks, and others.
My earlier experiences include working at top-ten architecture firm HKS. There, I focused on designing branded environments and wayfinding systems, offering brand strategy, sponsorship experiences, and wayfinding for clients such as Major League Baseball teams, luxury hotels like Fontainebleau, the US Government, healthcare facilities, and more.
I live in London with my family, and we love traveling.
Work History
CURRENT
Intuit QuickBooks
Global Head of Design, QuickBooks Accountant Segment
I direct design teams to deliver end-to-end customer-focused experiences for Intuit’s most important partner - accountants. I also lead the UK Design Community to deliver Global Indirect Tax experiences to over 2 million small businesses. I am on the Senior Leadership Team for the global accountant business and the extended-leadership team for the U.K. Business.
Previous Intuit roles:
Head of Product, Brand, and Marketing Design, UK
I direct brand, marketing, and product design teams to deliver end-to-end customer-focused experiences for QuickBooks in the UK. I worked on the UK Senior Leadership Team.
Head of Product, Brand, and Marketing Design, Europe
I directed brand, marketing, and product design teams to deliver end-to-end customer-focused experiences for QuickBooks in UK and France. Established a strong French design org prior to shutting down the office.
Group Design Manager
Design Manager
Principal Product Designer
Senior Interaction & Product Designer
PREVIOUS
Bottle Rocket Studios
Experience Strategist
Hybrid Product Manager and Product Designer role creating the overall experience strategy, feature roadmap, and interactions. Led teams of designers and developers to deliver mobile applications (iOS and Android) for well-known brands.
Clients:
Coca-Cola
Showtime Networks
Chic-Fil-A
Fox News
Chideo
HKS
Senior Brand Strategist & Designer
Develop brands, brand strategy, and branded experiences for all project types.
Clients:
Minnesota Vikings
Dallas Cowboys
Fontainebleau Hotels
Hall Arts